Visit Qatar – the new sponsor of the Audi team

      In 2026 a factory Audi team will enter Formula 1 and is gradually announcing its partners and sponsors.

      It was fitting that, during the Qatar Grand Prix, a deal with a local sponsor was announced — Visit Qatar has become the Audi team's new sponsor.

      Jonathan Wheatley, team principal: "The Qatar Grand Prix has become a significant event on the Formula 1 calendar. The arrival of Visit Qatar as a partner and the opportunity to present to Formula 1 fans around the world the country's unique blend of culture, warmth and innovation is a logical step to showcase its best qualities.

      We are pleased to work with Visit Qatar to organise unique fan events, cultural activities and digital initiatives to strengthen global cultural ties on the Formula 1 platform."